- Scored, routed, followed up
- Every lead
- Traced for every sale
- Source
- Areas, CRO to retention
- 6
- Starting price
- From ₹75K/mo
What are conversion rate optimization (CRO) services?
Conversion rate optimization (CRO) services find where visitors and leads drop off, then fix pages, follow-up and CRM so more of them buy. WebMarv covers the whole path from first visit to repeat customer.
- Part of
- Growth Engineering
- Best for
- Sites with traffic but few sales
- Starts from
- ₹75K a month
- First step
- Free audit
Before and after
Sound familiar? Here is what Revenue Engineering changes.
Current Friction
WebMarv Architecture
Current FrictionTraffic is fine, but few visitors buy or enquire.
WebMarv ArchitecturePages and checkouts that convert more of your visitors.
Current FrictionLeads wait hours or days for a reply.
WebMarv ArchitectureEvery lead gets scored, routed and followed up.
Current FrictionYou can't tell which channel brings paying customers.
WebMarv ArchitectureRevenue traced back to the ad, page or channel that earned it.
What's included
What Revenue Engineering covers. Pick one piece or the whole set.
Conversion
- CRO
- Landing page optimization
- Website conversion
- Offer optimization
- Checkout optimization
- Appointment conversion
Sales engineering
- Lead qualification
- Lead scoring
- Lead routing
- CRM
- Sales automation
- WhatsApp sales
- Conversational sales
Lifecycle
- Onboarding
- Follow-ups
- Retention
- Cross-sell
- Upsell
- Win-back
Customer growth
- Loyalty
- Referrals
- Reviews
- Advocacy
- Repeat purchase
Revenue intelligence
- CAC
- LTV
- Pipeline
- Attribution
- Revenue tracking
- Marketing ROI
Product growth
- Activation
- Product-led growth
- Free to paid
- In-app engagement
- Churn reduction
- Referral loops
Revenue Engineering services
Need one thing? Go straight to it.
Conversion Rate Optimization (CRO)
Conversion rate optimization (CRO) services analyze user drop-off points, session recordings, and checkout friction to systematically increase the share of visitors who buy or enquire. WebMarv builds data-backed hypotheses, runs controlled split tests, and ships permanent conversion gains.
Checkout & Funnel Optimization
Checkout optimization removes unnecessary form fields, resolves payment gateway drop-offs, integrates instant local payment methods (UPI, one-click cards, digital wallets), and introduces automated abandoned checkout recovery sequences.
CRM & Sales Pipeline Automation
CRM sales pipeline automation organizes all incoming leads into clear deal stages, automatically triggers follow-up reminders, synchronizes email and WhatsApp conversations, and alerts representatives to take action on high-intent deals.
Lead Scoring & Instant Routing
Lead scoring evaluates incoming leads based on firmographic fit, budget indicators, and intent signals. High-scoring leads are routed instantly to senior account executives via round-robin logic within seconds of submission.
Customer Retention & Churn Reduction
Retention engineering identifies usage drop-offs, designs proactive re-engagement journeys, establishes customer loyalty loops, and reactivates stalled accounts to compound customer lifetime value (LTV).
Product-Led Growth (PLG) & Activation
Product-led growth (PLG) engineering shortens the time it takes for a user to experience your product's core value (the aha moment), establishes virality and referral mechanics, and triggers timely in-app paywalls when users hit usage limits.
How it works
Four steps. No guesswork.
- 01
Free audit
We check where customers find you and where they drop off.
- 02
Plan and quote
We rank the fixes by the revenue they can add. You get a written quote.
- 03
Ship the fixes
We start with the biggest leak, then work down the list.
- 04
Report monthly
You see rankings, enquiries and sales by channel, plus what we do next.
Is it a fit?
Right for you. Or not. We will say which.
A good fit if you are
- Sites with traffic but few sales
- Sales teams losing leads to slow follow-up
- SaaS teams with weak free-to-paid conversion
- Shops with low repeat purchase
Not the right fit if
- You have almost no traffic yet. Start with Visibility or Demand Engineering.
- You want a redesign for looks only, with no sales goal.
By industry
How industries use Revenue Engineering. Same service, shaped for each.
Pricing
What does it cost?
From ₹75K a month
Every solution is scoped around your business, complexity and the outcomes you need. We quote after a free audit.
Ad spend, creator fees, production costs and third-party software are billed separately.
SCOPE & PRICING DETERMINANTS
- 01How many channels you want covered
- 02How competitive your market is
- 03Where your site and profiles start from
Our promises
What you can count on.
Free audit first
We look at your current setup before we quote. There is no obligation to go ahead.
Price in writing
Scope, price and what you get are written down before any work starts.
You own the work
The code and content we build for you are yours. Ownership is in the agreement.
Straight answers
If an existing tool or a smaller fix will do, we tell you. Even when it is not a WebMarv project.
No shortcuts
No bought links, no fake reviews and no ranking promises. Only work that lasts.
Identify your biggest revenue leak in 30 minutes.
FAQ
Revenue Engineering questions
Not answered here? Ask us directly.
Do you set up the CRM as well?
Yes. We set up and connect the CRM you use, or recommend one, and build a custom CRM when off-the-shelf tools don't fit how you sell.
What is CRO?
CRO (conversion rate optimization) means testing and fixing pages so a higher share of visitors buy or enquire.
Can you set up a CRM?
Yes. We set up lead scoring, routing and follow-up. If you need a custom CRM built, see Custom Business Software.
How do you track revenue from marketing?
We connect your ads, site and CRM so each sale traces back to its source.
How much does WebMarv charge for conversion rate optimization?
WebMarv's conversion rate optimization work is part of Growth Engineering, which starts from ₹75K a month. The final price depends on scope and is agreed in writing after a free audit.
How do I get started with conversion rate optimization?
Book a free audit. We review your current setup, then send a written plan and quote. There is no obligation to go ahead.